A new law promulgated on the 16th of August 2000 has sanctioned the aggravation of punishments for counterfeiters of genuine products. This was only the first step of a series of acts and laws conceived to contrast and fight this worrying phenomenon.
According to the great attention of both authorities and consumers, CONSUL+ AUTHENTICITY studies how to protect genuine products and by certifying their authenticity.
Our Know-How has been founded on two protection projects: official merchandising of the main italian football clubs and ticketing companies.
CONSUL+ AUTHENTICITY has grown up creating several tailor-made programs in order to identify parallel imports, to check production and distribution of licensees and finally in order to increase added value.
||Authenticate branded products.
||Distinguish between original and counterfeit products.
||Anti-counterfeit secure solution (Hologram).
||On-pack and on-product applications which authenticate and guarantee the integrity of genuine products.
||Increase the value of branded products
||Enhance brand image and identification through attractive yet highly secure designs
||Supply chain and/or royalty management system
The first target of all companies is to immediately render recognizable all genuine products by marking them with an element impossible to reproduce by counterfeiters.
THE HOLOGRAM is the most advanced system to target this.
It is hard to counterfeit holograms and that is why major credit cards, ownership certificates and banknotes (like euros) use holograms. This process is very expensive due to the advanced technological equipment and the difficoult sourcing make the hologram the safest tool to fight counterfeit.
MANAGEMENT AND CONTROL
Every product without an hologram is immediately recognizable as counterfeited.
In order to make a first control of the products in the market, it is possible to grant an identification code to each hologram, so to identify place and production lot.
CONSUL+ delivers holograms with the authorization of the company and records all the data necessary for their assignation.
Each product marked with an hologram in an unauthorised point of sale can be immediately identified and brought back to its distributor.
Holograms finally allow to control the truth of royalty reports of licensed products.
Consul+ S.r.l. Via Enrico Fermi 2 - 25013 Carpenedolo (BS) Tel. 0039 0309984784 Fax 0039 0309966279 email@example.com P.Iva 01957910209
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